1950s Rams

Beachwood: inside the numbers

The third big source of inspiration for Beachwood came into play when it was nearly finished. I noticed the street sign numbers looked a lot like uniform jersey numbers. Sports is a big part of LA’s history and culture, so I thought, how can I make this the ultimate uniform number font? Warning: we’re going […]

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Road signs and font testing

Signs point to Beachwood

Five years ago I had the mind-bending experience of visiting the Mendenhall Museum in Buellton, an incredible collection of road signs and other car memorabilia. It sits only about 45 minutes north of me, but it felt like a time machine that took me back 70 years: I was especially fascinated by these road signs, […]

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Painting letters on the high school walls

I took some time off this week from making letters onscreen to make some on walls! ⁠At the end of last school year, my son’s high school principal asked if I could help liven up the campus over the summer with some signs to help new (and even current) students to find their way around […]

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Goodland font development

A new year in the Goodland

Lately I’ve been on an epic fontsploration of the signs, letters & historic type of Goleta, the community just north of Santa Barbara, for a font I’ve been wanting to make since long before I started Swell Type. Way back in 2008, I snapped these pictures of some wonderful painted block lettering on the side […]

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Catching the Silver Streak

As my latest font, Silver Streak, nears release, I wanted to catch you up on my progress, and share some of the process that went into making it. This one started with a single bit of inspiration — this nifty lettering on the side of the “Silver Platter” diner & gift shop at Disneyland’s California […]

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Getting to Paradise Point

Paradise Point was birthed from the single-weight Pleasure Point I designed for Comicraft back in 2014. This was another font (like Hyperspace Race) that I always wanted to make more fun and extensive, with wides and bolds and extra features and such. And it’s finally here! My first step was stretching and pulling the tall […]

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