Client: FOX NEXT
Art direction: Matthew Britton & Steven Leff
FoxNext games wanted a blocky, modern font family for their Marvel Strike Force game, with a touch of comic-bookiness to it.
We went back and forth whether to have angles or not on the hooks of letters like C and S. We decided on angled, which gives it just the right flair.
They also wanted a “less stylized and more readable” companion family for large blocks of text. And so the “Text” family was born.
Both font families are available through Comicraft as ULTIMATUM and SPACE RACE.
In 2020, I expanded Space Race into the superfamily HYPERSPACE RACE for my first release as Swell Type.