![abstella-main AB Stella](https://swelltype.com/wp-content/uploads/2021/01/abstella-main.png)
Client: Rovio
Art direction: Toni Kysenius
In 2014, Rovio launched the Angry Birds spin-off brand Stella. Once they had defined Stella’s world, they came to me, saying, “the one critical item missing is her own typography.”
Their two requests: It must be playful and all-caps. I drew a simple, art-deco-inspired alphabet with single pen strokes. Since these fonts were for promotion rather than gameplay, I was able to make them more detailed and delicate than the other Angry Birds designs.
The completed family contains Regular, Bold & a double-stroke display weight, each with full European language support & Cyrillics.
![abstella-weights-blue AB Stella weights](https://swelltype.com/wp-content/uploads/2023/08/abstella-weights-blue-1.png)
In Action
The Stella fonts were used for promotion graphics, in-game titles, tie-in merchandise, and the end credits in a series of animated shorts.
![abstella30-outnow AB Stella out now](https://swelltype.com/wp-content/uploads/2021/01/abstella30-outnow.png)
![abstella30-ep15 AB Stella friends whenever](https://swelltype.com/wp-content/uploads/2021/01/abstella30-ep15.jpg)
![abstella30-superpowers AB Stella superpowers](https://swelltype.com/wp-content/uploads/2021/01/abstella30-superpowers.jpg)
![abstella30-ep18 AB Stella camp scary](https://swelltype.com/wp-content/uploads/2021/01/abstella30-ep18.jpg)
![abstella30-season1 AB Stella season 1](https://swelltype.com/wp-content/uploads/2021/01/abstella30-season1.jpg)
![abstella30-bookcovers AB Stella books](https://swelltype.com/wp-content/uploads/2021/01/abstella30-bookcovers.jpg)
![abstella30-bookpage AB Stella book](https://swelltype.com/wp-content/uploads/2021/01/abstella30-bookpage.jpg)
![abstella30-hardcover AB stella hardcover](https://swelltype.com/wp-content/uploads/2021/01/abstella30-hardcover.jpg)
![abstella30-ep21 AB Stella night of the bling](https://swelltype.com/wp-content/uploads/2021/01/abstella30-ep21.jpg)
![abstella30-credits AB Stella end credits](https://swelltype.com/wp-content/uploads/2021/02/abstella30-credits.jpg)